Sat07302016

Last updateThu, 28 Jul 2016 9am

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Colonial Beach elementary school construction on track

Colonial Beach elementary school construction on track

The project manager for the construction of the new Colonial Beach Elementary School told the Coloni...

Tears after tragedy

Tears after tragedy

Jeff Trew of Colonial Beach put together a Vigil for Pulse/Orlando Victims at the CBHS football fiel...

Potomac River Festival draws crowds to Colonial Beach

Potomac River Festival draws crowds to Colonial Beach

The three-day 65th Annual Potomac River Festival went off without a hitch last week drawing thousand...

Blunt details ideas on improving Colonial Beach

Blunt details ideas on improving Colonial Beach

Colonial Beach Vice-Mayor Eddie Blunt, in a prepared address to his fellow council members Thursday,...

Potomac River Festival kicks off summer in CB

Potomac River Festival kicks off summer in CB

Annual crowd-pleaser runs June 10-12, includes carnival, parades, much more for whole family
Firework...

Crabs rebounding, but not happy about rain

Crabs rebounding, but not happy about rain

Recent surveys have shown the blue crab population in the Chesapeake Bay and the Potomac River is at...

 

 20160323cctower

 

Colonial Beach awarded $2,500 marketing grant

Governor Bob McDonnell has announced that Virginia Tourism Corporation will award $660,000 in matching grants to 45 local tourism initiatives as part of the Virginia Tourism Corporation Marketing Leverage Grant Program, of which Colonial Beach will receive $2,500. 

The tourism grant is provided through the Virginia Tourism Corporation (VTC) Marketing Leverage Grant Program and is specifically designed to leverage limited marketing dollars, stimulate new marketing programs through the creation of tourism partnerships, to develop a research-based marketing program with strong measures of success, and to extend the “Virginia is for Lovers” campaign.

The Colonial Beach Business District Revitalization Management Team held a meeting on May 23 to discuss the progress of the town’s Community Development Block Grant application (CDBG) and two other grants the town is seeking, one of which was the Marketing Leverage Grant, to improve the business district in Colonial Beach. 

The town plans to use the money from the Marketing Leverage Grant for funding to develop web based promotions for the town. Consideration of printed materials left the group divided but it was determined that web based promotions are more cost effective and can reach a broader audience. 

Colonial Beach is an active participant in The Northern Neck Tourism Commission, who was also awarded $10,000 for the Northern Neck Heritage Area Marketing Program. Since Colonial Beach tourism committee has been working closely with the Northern Neck, Colonial Beach will surely benefit from this award as well. 

In an email to The Journal, Town Manager Val Foulds said, “We received the unofficial word in late July, but we were asked not to make any public announcements until we received the press release template from the Virginia Tourism Corporation (VTC). To date we have not received the template, nor any other communication from VTC. I became aware of the “official” advance notification to the press this afternoon. Needless to say that I am thrilled that Colonial Beach is getting an award that will further our marketing efforts as we go from “special to great”, as one of our citizens describes this journey.”

 

 

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